Willis Independent School District

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Willis ISD named Jamie Fails Director of Communications in April 2016. Fails has been in education for 14 years, most recently as public relations specialist for Kerrville ISD for four years. Prior to that, she taught regular and special education for ten years.


In the private sector, Fails worked for a PR agency in Houston, managing clients such as Denny’s Restaurants, DePelchin Children’s Center and YMCA. She also led the initial launch of Red Bull Energy Drink in the Houston market.


Fails is active in the Texas School Public Relations Association, most recently serving as the Vice President of the San Antonio region. In 2015, Fails was awarded the organization’s prestigious Rookie of the Year Award for excellence in school communications by a practitioner with less than three years’ experience in school PR.


Fails holds a BA in Communication from the University of Texas at San Antonio. She has been married to Dennis, a Physical Therapist Supervisor at Conroe Regional Medical Center for 17 years. They have two children - Emily, 12 and Joshua, 8.


Certifications: EC-4 Generalist, Special Education, Gifted/Talented